Mia Hodgkinson

About Mia

AGE 37.

After years of working for some large corporations, I decided to turn my love of the written word into a career and entered the world of PR.

I’m a creative at heart and I love finding exciting news angles and thinking up enticing ways to get the attention of journalists and influencers.

PR Career: 16 years specialising in commercial PR

About Mia: Mia is a former journalist with a background in retail, hospitality and F&B PR and brand management

Highlights: Supporting hospitality clients to diversify their offerings during lockdown and liaising with the media to gain high quality coverage.

Client Highlights: Getting heartwarming community stories to a wide range of audiences, including broadcast media


After achieving a BA in French from the University of Leeds, Mia took her passion for writing one step further, working for the Press Association. There she gained experience in piece to camera interviews and decided to train as a journalist, gaining an NCTJ qualification. She spent several years working for consumer titles, specialising in fashion and lifestyle content before moving into marketing and PR.


I am passionate about creativity and really getting to the heart of a business, uncovering the exciting nuggets that make great PR stories. Wellbeing is very important to me and I was part of the wellbeing committee at Asda that implemented a mental health policy for its colleagues.

I believe that we should never stop learning. There’s always a new perspective on things and I am open to listening and learning about it.

I was initially a journalist who moved around the media world looking for my niche. I spent time during lockdown really tapping into what I enjoyed about my previous roles and decided to pursue purely commercial PR. I’ve met some fascinating people on the way and have worked with some incredible brands.

I’m a storyteller at heart and I love working with clients to uncover the things they don’t realise are truly inspiring or newsworthy about themselves. From international brands through to local hospices, I measure results in terms of client satisfaction, as well as reach.