Tag Archives: PR

Award wins, sweaty journalists, and a parliamentary reception at Westminster

A year at Sway PR

What a year it has been here at Sway PR.

From award wins, trips to F1 mecca Silverstone to make journalists sweat and measure their hydration (yes, really!) and the world’s most luxurious ultramarathon – to coordinating major TV interviews for ground-breaking biotech firms, working with the RFU to launch a female rugby referee recruitment campaign and even visiting the Houses of Parliament to present recommendations on how policy makers can improve the lives of people with bipolar. It’s safe to say life at Sway PR has been anything but dull.

Read More Award wins, sweaty journalists, and a parliamentary reception at Westminster

SUSTAINABILITY VS ‘GREENWASHING’: SPOTTING THE SIGNS

Earlier this year, the founder of Patagonia, Yvon Chouinard, got us all talking when he announced he was giving away the company to fight climate devastation.

As well as being a huge step for sustainability in a sector dominated by fast fashion and throwaway culture, it’s a perfect example of a corporation taking genuine environmental responsibility in a sea of ‘greenwashing’.

Read More SUSTAINABILITY VS ‘GREENWASHING’: SPOTTING THE SIGNS