Linten Technologies

Linten Technologies

Brief

IT services provider Linten Technologies to celebrate business expansion, raise brand awareness and demonstrate it expertise within trade and business media.

Strategy

We developed a series newsworthy concepts that aligned with the client’s wider marketing strategy, including drafting a press release on a new business acquisition, insight-led features and topical stories that aligned with the media’s current news agenda. 

Outcome

Over the last six months, we have secured 28 articles, including BusinessLive, North West Business Insider, The Business Desk, Yorkshire Post, Business Plus and Security Journal. The total coverage reach to date is 183,000, with 94 brand mentions and 10 backlinks. 

Steven Allen, CEO and founder of Linten Technologies: 

“We have been absolutely delighted with the work put in – and results Sway have secured – since we began working with the team. 

“With a pragmatic, proactive and practical approach to developing interesting news content, Sway has been a real asset to our growing team.  

“Sway PR is full of big ideas that create real impact for clients like us.”  

  • Project Title Making the UK more efficient and secure
  • Category Media relations and communications strategy
  • Client Details Linten Technologies
  • Project Link www.highland-kings.com
  • Project Type Event media relations