About

About

Who we are

We deliver meaningful media relations through an experienced, award winning team that creates change.

Our values

We believe in honesty and transparency; knowledge & understanding; experience & using lessons learned; flexibility; Innovation & breaking new ground; quality & results; and proof.

Recruitment

We are always looking for the best PR talent to join the team. Contact us to find out more.

We deliver

HIGHLAND KINGS ULTRA PR CAMPAIGN - by the numbers

Sway was approached by wilderness experience organiser, Primal Adventures, to promote a luxury ultramarathon to high-net-worth individuals. This was initially targeted towards UK residents before being expanded internationally, helping to secure bookings for the event.

88

MEDIA PLACEMENTS

475 million

GLOBAL REACH

205

BRAND MENTIONS

£ 200 k

Bookings

OUR BEGINNING

The early days

Founded in 2012 following the successful sale of his award-winning agency 1090 Communications, Mark Hayward quickly established Sway as a specialist consumer media relations agency recognised at the PRide awards for an outstanding consumer relations campaign.

GLOBAL REACH

Regional, national & international public relations

From our early days, Sway has delivered results driven regional, national and international media relations campaigns.

We have since delivered projects regionally for B&Q, Coke Cola, Barclays, Marriott, The National Lottery, Costa, Starbucks and the FA to name a few;  nationally for MIND, Hilton, and Strider; and internationally for Off the Map Travel, New Zealand In Depth and Virtually Visiting.

GOING GLOBAL

Our international network

Growing a specialist team based in Manchester, our reach rapidly grew with the addition of associate offices in New York, Singapore and Australia. Sway is now international.

The network established by Sway has opened up the opportunity for global media relations campaigns, at a cost that is achievable.

Our network has allowed clients such as Off the Map Travel make huge impacts in the growth year-on-year as a result of the network established by Sway.

BRANCHING OUT

Project management and digital marketing

In addition to media relations, Sway has developed a strong consultancy and project management reputation through which it has supported a variety of projects most recently in Qatar through IMG and Josoor Institute.

Supporting this, Sway also manage digital marketing campaigns from website development to SEO content and technical planning.

A NEW APPROACH

We are different

A part of your team: We do not see ourselves as separate to your business, but a department of your own business. No question it too small. No problem is insurmountable.
PR with sound strategy that works: Sway is built on a philosophy of creating and delivering quality communications strategies seeking a maximum return on minimum outlay.
Over deliver: We develop realistic, achievable communications strategies that work. We are always aiming to go that extra mile to surpass your expectations.
Do what we love, love what we do: We still get excited about landing those influential pieces of coverage and will never lose that fire and drive to uncover the next big opportunity.
Listening, not hearing: We really listen to what will make a real difference to your business and make communications plans to address what really matters.
Innovate, not recycle: Every campaign is unique. Our team develops creative, yet practical solutions that generate results.

BOOK A FREE CONSULTATION

LET'S CHAT TO SEE HOW PR CAN HELP YOU

We offer the chance for any business thinking of marketing and PR to join us for a free audit and consultation to discuss how PR could help them achieve their goals. Book in a time today.

OUR CLIENTS AND PROJECTS

BRANDS SUPPORTED by SWAY PR